DevLeadHunter — Automated Prospecting for Selling Websites to Tradespeople

Context

DevLeadHunter was born from a simple question: how do you offer a website to a tradesperson without sending yet another sales pitch? Many plumbers, electricians, garages, and landscapers still lack a website, and traditional prospecting (calls, generic emails) takes considerable time for few responses.

The idea: show, don’t promise. Each lead receives their own website, already live, with their photos, reviews, and business hours.

Problem

• Finding businesses without websites and valid contact details requires hours of manual research
• Generic prospecting emails are ignored
• Follow-ups, tracking, and post-sale site deployment are done manually
• Difficult to gauge genuine prospect interest

Solution

DevLeadHunter automates the entire pipeline, from research to sale. Users select a trade and location: the tool queries Google, local directories, and OpenStreetMap, filters out businesses with existing websites, and retrieves contact emails.

For each prospect, a trade-specific template populates with their real data, becoming a demo site under their name—live for 21 days. An email campaign then launches, featuring two A/B-tested variants with automated follow-ups.

Prospect behavior on their demo and in emails generates a score (hot, warm, cold), paired with an AI-written summary. When the client pays, their site instantly goes live on their domain, and they receive CMS access for self-editing.

Since September 2026, a second module has been added: an AI receptionist that answers visitor inquiries 24/7, captures quote requests, and schedules appointments.

Key features

• Prospect search by trade and location, with a prospecting map
• Trade-specific website templates, editable directly from the preview
• Customized demo sites, live for 21 days
• A/B email campaigns with adjustable follow-ups and pacing
• Behavioral scoring and AI-generated prospect summaries
• One-click payment, live deployment, and CMS access delivery
• Multilingual AI receptionist: handles quote requests and appointment booking
• Web app, Windows/macOS desktop app, and mobile interface.

Results

DevLeadHunter is live at devleadhunter.fr. With over 1,000 commits and 1,200+ automated tests, it’s the most polished project in the portfolio—covering prospecting, site generation, sales, and customer follow-up.

Its AI receptionist even engages visitors on this site: check the chat bubble at the bottom of the page.